Kanzlei Schwab — Tax Consultancy Website
Complete web presence for a next-gen tax consultancy in Karlsruhe — from brand identity through UI/UX design to WordPress development. With local SEO for sustainable client acquisition.
About the Project
Kanzlei Schwab is a next-generation tax consultancy based in Karlsruhe, offering a broad range of services — from classic tax advisory to comprehensive business consulting. I was commissioned to design and develop a complete new web presence: modern, trustworthy and focused on acquiring new clients through local search visibility.
Branding & Collaboration
The brand identity for Kanzlei Schwab was developed together with the graphic design agency Brandfabrik based in Rastatt. I took this branding and translated it into a cohesive digital experience — from color palette and typography to visual language and user experience. The result is a professional presence that communicates expertise and modern tax consulting at first glance.
Project Goals
Kanzlei Schwab was ready for a website that:
- Reflects the brand and business they worked hard to build over the years
- Is easy to update, so adding new content is quick and effortless
- Attracts more clients in Karlsruhe and the surrounding region through local SEO
Research
To design a website for a modern tax consultancy, I conducted in-depth research: What do users expect from a contemporary tax firm? How do competitors in Karlsruhe present themselves? What content conveys that this is the future of tax consulting? The insights directly shaped the information architecture and content strategy.
Web Design & Development
With a clear, thoughtful structure I created a seamless client experience:
- Core pages: Home, About, Services, Contact
- Digital collaboration: The benefits of digital tax consulting prominently featured
- Testimonials: All client voices collected on one page to build trust
- News section: Latest updates from the tax world — building a long-term connection with the audience
The site is SEO-optimized for relevant queries like tax consultancy Karlsruhe and digital tax advisor. The design is grounded in research and the brand identity. For easy maintenance, I integrated WordPress with a custom-built theme.
Result
Six months after launch, Kanzlei Schwab continues to gain new clients through their website. The improved online visibility in local search results and the professional first impression are paying off directly.
Client Testimonial
Mr. Arnaut created the perfect concept and layout for my homepage. He works meticulously and takes plenty of time for details. He is easy to reach when small changes are needed on the website. A likeable young man who designs your website exactly according to your wishes while incorporating his experience.
— Martin Schwab, Tax Consultant, Kanzlei Schwab