Brandfabrik — Graphic Design Agency Website
Website relaunch for a graphic design agency based in Rastatt — with multilingual content, portfolio showcase and WordPress CMS. From concept to development from a single source.
About the Project
Brandfabrik is a graphic design studio based in Rastatt, Germany, specializing in concept design and branding. With over 20 years of experience in the design industry, they deliver high-quality solutions through a multi-layered strategic approach — from first concept to finished brand identity. I was commissioned to completely redesign their online presence: from initial sketches through UI/UX design to full WordPress development.
The goal: A website that reflects their creativity, works internationally and is easy to maintain.
Project Goals
Brandfabrik was ready for a website that:
- Showcases their professionalism and creative expertise at first glance
- Speaks to international clients and creates a smooth experience before the first contact
- Positions them as a highly skilled graphic design studio with decades of experience
Research
Before writing a single line of code, I conducted thorough research. I analyzed what users expect from a graphic design studio, how competitors present themselves, and what content builds trust in the agency. The findings directly informed the site structure and content strategy.
Web Design & Development
I brought colors, typography, logos and copy together into a cohesive whole — aligned with the agency’s existing brand identity. The focus was on:
- Core pages: Home, About, Services, Portfolio
- Portfolio showcase: Prominently featured on the homepage to convince visitors immediately
- Client testimonials: Social proof as an integral part of the customer journey
I applied SEO best practices to ensure Brandfabrik is easily found for relevant queries like graphic design agency Rastatt or concept design studio. The entire website is responsive and integrated with WordPress using a custom-built theme.
Project Highlights
Multilingual Content
Brandfabrik works with clients worldwide. That’s why I built the entire website bilingually — every page in German and English, with consistent navigation and unified branding across all language versions.
Solid Business Operations
The redesign process helped Brandfabrik create solid systems that keep their business running smoothly. From a structured CMS to automated backups — everything is built for reliability and growth.
Easy Website Management
Brandfabrik can focus entirely on their clients without worrying about how to publish new content. The WordPress backend is clean, logically structured and features a custom-developed theme.
Result
A modern, multilingual web presence that reflects the agency’s creative competence and functions as an effective sales tool. The website loads fast, looks great on all devices and gives Brandfabrik the international visibility they deserve.